Our 6 Holiday Consumer Shopping Trends will put you ahead of the game this year. Make sure you know how to capitalize on each of them.

Consumer shopping trends are looking a little different than years past. Here are 6 Holiday Consumer Shopping Trends to Capitalize on.

Helping out your favorite small businesses is easier than you may think. Here is a list of super quick ways to help those businesses out that won’t cost you much time or money!

Do not, under any circumstances, buy Instagram followers. Find out why AND how you SHOULD grow your followers in this post.

We are all guilty of writing cliche instagram captions. I do it all the time. It’s hard when you’re trying to think of something visually creative to post, you often have no energy left over for the caption so you result to writing something like “mood” or “Last night’s sunset was 🔥”.  Don’t do that.

I often forget that the average small business owner doesn’t live and breathe or even care remotely about marketing as much as I do. So I put together a basic list broken down by category with some general marketing terms you’ll hear myself and most other marketers reference at some point or another.

What is “Agile Marketing,” really? In this post we take a look at how agile applies to marketing and whether or not this is a new concept for marketers.

One of the biggest issues with implementing an effective social media strategy is time. That being said, implementing an effective social media strategy may be more simple and less time consuming than you think. It comes down to efficiency and breaking it down step by step.

Marketing is almost always the task that gets pushed aside when things get busy or hectic. As a marketing consultant, this used to hurt my feelings. ‘Why don’t you care about marketing!?” Then I became a small business owner. And marketing my services became the lowest priority item on my daily to-do list. Read this post to understand how you can create a customizable and do-able marketing strategy for your business.

When it comes to how to manage Yelp reviews, you have two choices. You can leverage Yelp to improve your business, or you can let “outspoken” customers get the best of you. Learn how to best manage your Yelp presence in this post.