All tagged Networking

Social Media and Perception- Insights from an Ad Man

Rory Sutherland, an advertising man for the global advertising house Oglivy, delivered a pretty insightful speech at a Ted Talk back in 2009.   I find it is particularly appealing as it hits home on the importance of social media and perception. Sutherland, the Oglivy Group Vice Chairman, gives great insight into how we perceive things and how it affects human behavior. He insinuates how social media capitalizes on this.